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Online Survey is the process of collecting information using web from a very large number of People to analyze different topics using statistical techniques. Many companies are willing to pay to get the necessary information. In fact, there are websites gathering different sites that are conducting online surveys.

Hundreds of websites are paying some people just to answer questions. The process is simple, register to the website with your email address and username, verify the registration and answer questionnaires containing your interests and product or service preference. They will just email you survey questionnaires that are in line with your preference and interest. The forms of payments are either in cash or by earning points, the earned points can exchange in to merchandise. Few People do it for a part time, others as a regular job; they usually joined numerous online survey sites and focus to the job to earn cash.

Advantages of Online Survey:

1. It gives a very fast result
2. The process is not too expensive to run unlike phone and house to house survey
3. The result is easy to modify
4. Can be used in large range industries
5. It is a well-organized way of conducting survey
6. Online survey saves time and manpower

Disadvantages of Online Survey:

1. Some People do not want to finish the entire questions
2. People have a tendency not to give an accurate answer
3. Some of the responses misunderstood the question and gave inappropriate answers
4. No probing and clarification to the responses

Websites who offer online surveys is very free to join. Those who requires payment are considered SPAM or not legal. Do not be fascinated with the big amount offered in exchange with the paid registration. The highest pay in accordance with my research is $5 us dollars per set of questions.

Here are the few lists of online survey sites in which gives payment in exchange to your opinion.

1. Global test market (http://www.globaltestmarket.com/)
2. Survey spree (http://www.surveyspree.co)
3. Global opinion panels (https://www.globalopinionpanels.com)
4. Survey savvy (https://www.surveysavvy.com)

5. Test spin (http://www.testspin.com/)

If you are a beginner internet marketer, surely you are not familiar with SEO. Search Engine Optimization is a strategy in internet marketing to generate traffic to their sites. It analyzed what people usually look for in internet and how important search engine is. “Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.” Wikipedia.

Why do website owners want to generate high traffic to their respective sites? It is simply because they want it to be on top of the search engine web pages. Many site owners usually hire services of SEO experts. They believed in the power of optimizing a website.

There are a lot of SEO useful tools, which will help site owner optimizing site; one of them is SEO Books, http://tools.seobook.com. The site offers you different tools that you will need to use, on how to become a highly-profitable SEO expert.

Many informative sites are available to those who want to learn more about SEO. Those sites will tell you what you need to learn, how to learn and the tools that you are going to use. Some of them are free, others have minimal pay. Check the following sites.

SEOMOZ                 http://www.seomoz.org/toolbox

Webconfs               http://webconfs.com/

SELFSEO                 http://www.selfseo.com/

Submit express    http://www.submitexpress.com/

Iwebtool                  http://www.iwebtool.com/

Trendmx                  http://trendmx.com/

Exact factor            http://exactfactor.com/

Google rankings     http://googlerankings.com/

This shows how important SEO in internet industry is, many site developer are trying hard to discover tools that will be needed in optimizing sites. The main reason i think is many people is also seeking for some useful and effective tools. Higher demand needs higher supply.

Site owners want there sites to be on top list of the popular search engine sites such as

Google      http://www.google.com

yahoo       http://www.yahoo.com/

Alexa        http://www.alexa.com

They found SEO effective for marketing their respective business. If they get many site visitors, there is also a high chance for them to get many clients, and many clients gave them high revenue. Internet marketer considered SEO or Search Engine Optimization as one of the effective tool to introduced their sites or products to the market to gain revenue.

Have you ever been to Baskin Robbins and had the nice young lady behind the counter give you a heaping pink spoonful of one of the ice cream shop’s famous 32 flavors?  Tasty, isn’t it?  Have you ever asked for a second sample or a third before making your choice?  That’s awfully nice of them to do that for you, isn’t it?

It’s awfully strategic of them to do that too.  And well-planned.  And profitable.  After all, everybody likes to get something for free.  A free car wash with eight gallons of gas.  Buy one hamburger at regular price and get the next one for free.  Getting something for nothing is as American as apple pie and Uncle Sam.

The premise is that by giving away a free ‘taste’ of your product or service, you will whet the appetite of your target market and they will come back for more.  This is a marketing approach that has worked for business owners and entrepreneurs since time immemorial.  Even a street-level drug dealer would have to sing the virtues of product samples as an effective marketing tool.  Before he goes to jail, that is. 

Whatever your company’s product or service, a thoughtfully designed sample engages your target audience directly with your product.  You are involving your customers on a sensory level, allowing them to hear, see, taste, touch and feel your product before they buy. And you’re not overtly trying to sell them something.  You’re giving them the product and letting them sell themselves. They’re doing your job for you.  The more valuable, honest and helpful the information you provide, the more likely it is that the person will seek out more information and eventually become a client. 

On a more subliminal level, the fact that you are letting your customer have something for free will position you and your company favorably in the eyes of a potential customer.  If any small sense of indebtedness or expectancy is aroused within your prospective customer, your sample or preview has already demonstrated its effectiveness. 

Though we live in a complex, technologically advanced culture, the basics of human nature remain the same.  Keep it simple.  Give people what they want.   

For a humorous take on product samples and “sample abusers,” check out this episode from Larry David’s Curb Your Enthusiasm .