New mobile marketing tool developed for trade show booth marketing


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(MMD Newswire) October 29, 2009 — New Eco-Friendly Wheeled Mobile Marketing Tool helps companies winning new customers on trade show by using the uniquely walking billboard on trade show floors, events or for a new promotion packaging strategy.

Made from sturdy, lightweight, eco-friendly corrugated paper, the mobile marketing tool from Fruitsalad Inc. , is fully disposable, environmentally sound, and able to hold up to 24 lbs. of heavy-duty convention, trade show, and industry fair materials. And because companies customize the Go-Caddy with their own logo or branded design using four-color offset printing, companies of all sizes can watch their media impressions multiply as they distribute the wheeled carts to trade show attendees as they spread across the show floor, retail aisle, airports or urban streets.

Lugging product giveaways around trade show floors used to be a headache; now, it can be a powerful advertising strategy, thanks to walking billboard, the novel new reusable, recyclable, rolling suitcase that doubles as a mobile marketer.

The mobile marketing tool from Fruitsalad Inc represents the latest and best in functional advertising. Not only does it provide a true takeaway service to trade show attendees by offering them an easy way to transport all the giveaway items that are a natural part of any show, but it does so while leaving a memorial advertising imprint both on the user and on everyone who sees the wheeled billboard rolled around the convention floor.

This custom branded, eco-friendly, wheeled bag has taken the European advertising market by storm with over 500,000 sold! Europe has discovered the value in this promotional and functional product.

Fruit Salad Inc. is looking to bring this beneficial product to North America and is seeking the first corporate user. Currently, we are running a special offer of a 10% discount on direct orders placed before November 15th – discount code FS10PRB.

Fruitsalad Inc.444
Brickell Avenue, Suite 51132
Miami, FL 33131 / USA
Toll Free: 1-800-385-0254
Toll Free: 1-888-409-8612
fruitsalad-inc.com

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New mobile marketing tool developed for trade show booth marketing


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(MMD Newswire) October 29, 2009 — New Eco-Friendly Wheeled Mobile Marketing Tool helps companies winning new customers on trade show by using the uniquely walking billboard on trade show floors, events or for a new promotion packaging strategy.

Made from sturdy, lightweight, eco-friendly corrugated paper, the mobile marketing tool from Fruitsalad Inc. , is fully disposable, environmentally sound, and able to hold up to 24 lbs. of heavy-duty convention, trade show, and industry fair materials. And because companies customize the Go-Caddy with their own logo or branded design using four-color offset printing, companies of all sizes can watch their media impressions multiply as they distribute the wheeled carts to trade show attendees as they spread across the show floor, retail aisle, airports or urban streets.

Lugging product giveaways around trade show floors used to be a headache; now, it can be a powerful advertising strategy, thanks to walking billboard, the novel new reusable, recyclable, rolling suitcase that doubles as a mobile marketer.

The mobile marketing tool from Fruitsalad Inc represents the latest and best in functional advertising. Not only does it provide a true takeaway service to trade show attendees by offering them an easy way to transport all the giveaway items that are a natural part of any show, but it does so while leaving a memorial advertising imprint both on the user and on everyone who sees the wheeled billboard rolled around the convention floor.

This custom branded, eco-friendly, wheeled bag has taken the European advertising market by storm with over 500,000 sold! Europe has discovered the value in this promotional and functional product.

Fruit Salad Inc. is looking to bring this beneficial product to North America and is seeking the first corporate user. Currently, we are running a special offer of a 10% discount on direct orders placed before November 15th – discount code FS10PRB.

Fruitsalad Inc.444
Brickell Avenue, Suite 51132
Miami, FL 33131 / USA
Toll Free: 1-800-385-0254
Toll Free: 1-888-409-8612
fruitsalad-inc.com

Article source: here

Webtel.mobi’s Intercontinental Challenge establishes world records in broadcasting, TV viewers, …


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New York and London (MMD Newswire) December 18, 2009 — Specialized Mobile Provider Webtel.mobi’s recent Intercontinental Challenge – the first attempted Intercontinental Crossing by jet-wing – both broke and established multiple world records in worldwide broadcasting, TV viewers, marketing and brand recognition in just one day.

With estimates of the worldwide viewership on live and recorded TV ranging from 2 Billion+ people to half the world’s population, it is the most viewed one-off event in history, and one of the most viewed – if not the most viewed – event in history.

It also established global brand recognition for the company in just 24 hours – a marketing first that had previously been considered impossible to achieve.

An Associated Press release on the Challenge stated that “The global television broadcast of the Webtel.mobi Intercontinental Challenge by AP Corporate Services, on behalf of Webtel.mobi, was the most successful in the service’s history.”

It went on to state that “AP Corporate Services’ post-event assessment is that the potential viewership of the Webtel.mobi Intercontinental Challenge could well have included up to half of the world’s population on the day of broadcast”.

Uniquely, Webtel.mobi conceptualised, planned and implemented the entire event itself, and also broadcast it free on television worldwide.

Webtel.mobi’s core strategies for the Challenge – all world-first’s and implemented simultaneously – were the following:
1. To attempt the world’s first Intercontinental Crossing by jet-wing.
2. To become a worldwide live television broadcaster for the day of the Challenge.
3. To provide the worldwide television coverage of the Challenge to all television channels worldwide who wanted to rebroadcast it, free unrestricted, and without any conditions.
4. To integrate its branding into the event so that it became a natural part of the event, and did not overshadow it or become the sole driver – a strategy that Webtel.mobi refers to as Principled Marketing.

Webtel.mobi staged the attempt to connect the Continents in a new and innovative way to highlight how its mobile phone service connects the world in a new and innovative way.

The Challenge was structured to be an inspirational event that would appeal to people of all nationalities, cultures, ages and socio-economic backgrounds; which would at the same time promote Webtel.mobi’s views that hard work and determination bring success, and that great things can be achieved by ordinary people who do the extraordinary.

To put the potential viewer figures of the Webtel.mobi

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Webtel.mobi’s Intercontinental Challenge establishes world records in broadcasting, TV viewers, …


AddThis Social Bookmark Button

New York and London (MMD Newswire) December 18, 2009 — Specialized Mobile Provider Webtel.mobi’s recent Intercontinental Challenge – the first attempted Intercontinental Crossing by jet-wing – both broke and established multiple world records in worldwide broadcasting, TV viewers, marketing and brand recognition in just one day.

With estimates of the worldwide viewership on live and recorded TV ranging from 2 Billion+ people to half the world’s population, it is the most viewed one-off event in history, and one of the most viewed – if not the most viewed – event in history.

It also established global brand recognition for the company in just 24 hours – a marketing first that had previously been considered impossible to achieve.

An Associated Press release on the Challenge stated that “The global television broadcast of the Webtel.mobi Intercontinental Challenge by AP Corporate Services, on behalf of Webtel.mobi, was the most successful in the service’s history.”

It went on to state that “AP Corporate Services’ post-event assessment is that the potential viewership of the Webtel.mobi Intercontinental Challenge could well have included up to half of the world’s population on the day of broadcast”.

Uniquely, Webtel.mobi conceptualised, planned and implemented the entire event itself, and also broadcast it free on television worldwide.

Webtel.mobi’s core strategies for the Challenge – all world-first’s and implemented simultaneously – were the following:
1. To attempt the world’s first Intercontinental Crossing by jet-wing.
2. To become a worldwide live television broadcaster for the day of the Challenge.
3. To provide the worldwide television coverage of the Challenge to all television channels worldwide who wanted to rebroadcast it, free unrestricted, and without any conditions.
4. To integrate its branding into the event so that it became a natural part of the event, and did not overshadow it or become the sole driver – a strategy that Webtel.mobi refers to as Principled Marketing.

Webtel.mobi staged the attempt to connect the Continents in a new and innovative way to highlight how its mobile phone service connects the world in a new and innovative way.

The Challenge was structured to be an inspirational event that would appeal to people of all nationalities, cultures, ages and socio-economic backgrounds; which would at the same time promote Webtel.mobi’s views that hard work and determination bring success, and that great things can be achieved by ordinary people who do the extraordinary.

To put the potential viewer figures of the Webtel.mobi

Article source: here

"2010 Networking Ins and Outs" released by the Downtown Women’s Club


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(MMD Newswire) December 31, 2009 — Elevator speeches out? Distribution lists out? Yes – when it comes to networking. In 2010 any “one-way” conversations that are part of your networking plan are not likely to yield great results. In the era of social media, it’s all about the conversation and this is what inspired this year’s Downtown Women’s Club 2010 Networking Ins Outs list.

What’s “in” for Networking in 2010:
Info sharing
Meaningful mingling
Engaging your target market
Becoming a trust agent
Linking up on Linkedin
Using social media with privacy settings
Twitter lists
Followers, fans friends
Being personable
Social media as a means to build relationships

What’s “out” for Networking in 2010:
Name dropping
Elevator speeches
Broadcasting to a mass market
Relying on corporate messaging
Business card exchanges
Shunning social media because you’re a “private person”
VIP lists
Distribution lists
Being too personal or “all business”
Social media as the end to business relationships

This year’s Ins Outs list was compiled by Diane K. Danielson, founder of the Downtown Women’s Club and author of The Downtown Women’s Club Beginners’ Guide to Facebook.

“This year there will be a continued focus on social networking,” says Danielson, “and that’s a good thing. Despite what people think, social media is putting the personal back into networking.” Another advantage of online networking is that (1) all generations in the workplace are on Facebook and Twitter; (2) it’s convenient; and (3) it’s fun.

For more about the 2010 Networking Ins Outs, visit the Downtown Women’s Club womensDISH blog.

The Downtown Women’s Club is a business network and career website that makes professional networking affordable, effective and fun! DWC+ Premium members get free eBooks, teleclasses, member profiles, and much, much more. Members can also become affiliates and make money while networking! Visit http://www.downtownwomensclub.com and join today.

Media Contact: Diane@DowntownWomensClub.com

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